F I E L D - F O C U S ©
Research, Fieldwork & Project Management
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QUANTITATIVE
IQCS interviews, face-to-face, telephone, web-assisted, placements
QUALITATIVE
Recruitment, depth interviews, focus discussion groups, ethnography
Events:
Exhibition, Trade-show, Tourist, Venue & Event monitoring
FMCG:
New Product Development, Packaging, Concept testing
Health:
Healthcare Professionals - recruitment and research
Clinics:
100 respondents per hall day combined with depth interviews and/or focus groups.
CEX:
Shopper Behaviour, Accompanied Shopping trips, Eye-tracking
Questionnaire design, Discussion Guides, Analysis, Reports, Presentation and Recommendations.
IQCS, MRS/ESOMA/GDPR compliant, ICG member, 25 years experience